Comment & DM automation
Trigger keyword, story, comment, and DM workflows that qualify leads and answer FAQs instantly.
Instagram management platform
Grow Instagram conversations
into customers
Insta24 is the workspace for Instagram teams: connect your Instagram Business accounts via Meta, automate DMs, comments, and story replies, and manage every conversation in one shared inbox — without losing your brand voice.
Free trial Setup in minutes
- Comment & DM automation
- Live analytics
- Multi-account
What Insta24 is
Insta24 is an Instagram management and automation platform
Insta24 helps businesses and agencies manage Instagram Business and Creator accounts: automate comment, DM, and story replies, organize conversations in a shared inbox, and track response performance — so teams can reply faster and convert more conversations into customers.
- Connect Instagram via Meta. You link Instagram Business or Creator accounts through Meta’s official authorization so Insta24 can send and receive messages and comments you configure.
- Automate on-brand replies. Keyword, comment-to-DM, and story-reply workflows answer FAQs and qualify leads; teammates take over when a human is needed.
- Operate as a team. A shared inbox, assignments, and analytics keep multi-account Instagram ops in one workspace.
How we handle account and messaging data is described in our Privacy Policy and Terms of Service . Start a free trial at app.insta24.net.
Trusted by Instagram-first teams
Lumen BeautyNorthframeKite & CoCoast StudioBloom LabOrbit Agency
12k+ Conversations automated daily
98% Average first-response rate
3.2× Faster customer resolution
40+ Hours saved per team / month
Features
Everything you need to run Instagram like a product team
From first DM to loyal customer — comment, DM, and story automation with collaboration built for modern brands.
Story replies
Respond to story mentions and interactions with the same automation rules your team already trusts.
Customer Management
Unify conversations, tags, and history so every teammate knows who a customer is — and what they need.
Multiple Accounts
Run every brand and client from one workspace. Switch contexts without switching tools.
Analytics
Track response times, reply rate, and automation performance with crisp, actionable charts.
Team Collaboration
Assign threads, leave internal notes, and keep SLAs tight — without stepping on each other’s replies.
Go deeper: DM automation guide Comment reply best practices Shared inbox for teams
Product
A workspace built for speed and clarity
Tab through the surfaces your team lives in — panel-accurate canvases of automation, analytics, and more.
Automations
Automation rules
Keyword, story, and comment flows with human handoff — set rules once and keep replies on-brand.
Analytics
Live analytics
Response SLA, reply rate, and conversion lift — the metrics operators actually use.
Accounts
Multi-account
Run every brand and client from one workspace. Switch contexts without switching tools.
Dashboard
Command center
Triggered runs, reply rate, account health, and automation pulse — at a glance.
Billing
Simple billing
Plans that match how teams grow — Standard, Pro, and Business in local currency.
Assistant
Real-time answers.
Better conversations.
Turn Instagram comments, DMs, and stories into clear next steps — ask a question and watch Insta24 pull context from your workspace.
Insta24 Assistant
Choose a question to demo
Insta24 Assistant…
How it works
From connect to growth in three steps
A calm setup flow designed for operators — not engineers.
-
01Connect Instagram
Securely link your Instagram Business accounts in minutes. No brittle scrapers — just a clean Meta connection.
-
02Configure automation
Set keyword flows, comment/DM/story rules, and escalation handoffs so automation stays on-brand.
- 03
Grow
Reply faster, convert more DMs, and free your team to focus on relationships that matter.
Onboarding
Switch with confidence, from day one
Go from connect to go-live with guided setup — and minimal disruption to how your team already works.
Hit the ground running
- Connect your Instagram Business accounts in minutes
- Walk through a tailored kickoff and onboarding checklist
- Map comment, DM, and story workflows that matter first
Automate together
- Configure keyword, comment, and story reply rules with templates
- Import FAQs and set escalation handoffs for your team
- Invite teammates and assign conversation ownership
Launch with confidence
- Go live with monitored automation runs
- Help your team adopt the new reply flow quickly
- Keep momentum with analytics and ongoing support
Automation that scales with you
Instagram doesn't stand still.
Neither should your replies.
98% average first-response rate — teams reply faster and convert more conversations with Insta24.
Starter (1 account)
Solo operators use Insta24 to get comment and DM automation live — without rebuilding their whole workflow.
3.2× faster first response
98% average reply rate
Growing brands (2–3 accounts)
Growing brands use Insta24 to standardise replies across every profile with one shared automation playbook.
40+ hours saved / month
12k+ conversations automated daily
Multi-brand teams
Multi-brand teams use Insta24 to run every Instagram account from one calm workspace — with clear ownership.
1 shared workspace
Pro unlimited automations
Global ops
Global teams use Insta24 to cover regions and languages with always-on replies and clean handoffs.
24/7 always-on coverage
3× faster handoffs
Boutique (under 5 clients)
Boutique agencies use Insta24 to launch client automations in a day and keep every voice on-brand.
1 day to go live per client
5 accounts in one seat plan
Growing agency
Growing agencies use Insta24 as a shared workspace for every client account — without tool-switching chaos.
18 client accounts typical
98% first-response rate
Multi-client ops
Ops-led agencies use Insta24 to switch brands instantly and keep SLA visibility across the roster.
10 accounts on Business
1 calm operator workflow
Enterprise agency
Enterprise agencies use Insta24 for seat control, reporting, and multi-brand Instagram ops at scale.
10 team seats available
7-day free trial
Customer stories
Teams who take Instagram seriously
Operators, agencies, and DTC brands use Insta24 to turn conversations into growth.
Customer story
«Insta24 cut our first-response time from hours to seconds. Automations sound like us — customers don’t even notice the handoff.»Start free trial
Customer story
«We manage 18 client accounts in one workspace. Automations + shared inbox finally made agency Instagram ops sane.»Start free trial
Customer story
«Setup took an afternoon. By the next week we were converting comment traffic into paid orders on autopilot.»Start free trial
From the blog
Guides for Instagram operators
Practical reading on DM automation, comment replies, and shared inbox workflows — linked from the product so you can go deeper.
Your Algorithm on Instagram’s Main Feed: The 2026 Marketer Playbook
Instagram expanded Your Algorithm to the main feed. Learn what Adam Mosseri announced, how topic controls work, and how brands should adapt content strategy in 2026.
Google Search Console Platform Properties for Instagram: A Marketer’s Guide
Use Google Search Console’s new Instagram platform property to understand Google Search visibility, queries, posts, and social SEO opportunities.
Instagram Reels Strategy 2026: Reach, Retention, and Revenue
A practical 2026 Reels playbook for businesses: hooks, formats, posting cadence, CTAs, and how to turn views into DMs and customers.
Pricing
Simple plans that scale with you
Standard €12, Pro €39, and Business €99 — one workspace price for 1 / 3 / 10 Instagram accounts. Contacts, Appointments, and Ticketing included on Pro+. Save ~20% yearly. Start with a 7-day free trial.
Standard
One Instagram account on one workspace price. Contacts, Appointments, and Ticketing as add-ons.
€12 /mo
Includes…
- 1 Instagram account (one workspace price)
- 1 team member
- 5 automations · 20 keywords
- Comment, DM & story reply automation
- Inbox & reports
- Contacts, Appointments & Ticketing as add-ons
- Priority inbox triage
- Saved reply templates
- 7-day free trial
Pro
3 Instagram accounts on one workspace price. Contacts, Appointments, and Ticketing included.
€39 /mo
Includes…
- 3 Instagram accounts (one workspace price)
- 3 team members
- Unlimited automations & keywords
- Comment, DM & story reply automation
- Inbox & reports
- Contacts, Appointments & Ticketing included
- Shared team inbox
- Saved reply templates
- Follower-gated replies
- 7-day free trial
Business
10 Instagram accounts on one workspace price — API and priority support.
€99 /mo
Includes…
- 10 Instagram accounts (one workspace price)
- 10 team members
- Unlimited automations & keywords
- Comment, DM & story reply automation
- Inbox & reports
- Contacts, Appointments & Ticketing included
- API access & priority support
- Shared team inbox
- Saved reply templates
- Follower-gated replies
- Workspace audit log
- 7-day free trial
Want full details and FAQ? See pricing.
Most teams start here
Start a free trial and automate your first conversations today
Connect Instagram, set comment and DM automations, and reply in your brand voice — upgrade when your team needs more accounts.
Start free trialContact us
Prefer to talk first?
Tell us about your accounts, team size, and automation goals — we will point you to the right plan.
Pricing